Privacy Policy

Last updated: January 2026

BookmakersRadar.com ("we", "us", "our") is a gambling affiliate website. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website. This site is intended for users aged 18 and over.

Information We Collect

We may collect the following types of information:

• Name – if you contact us or subscribe to a newsletter.
• Email address – if you contact us or opt in to communications.
• IP address – automatically collected for security and analytics.
• Cookies – small text files stored on your device.
• Usage data – pages visited, links clicked, referral source, browser type, and device information.

How We Use Information

We use the information we collect to:

• Analyse website traffic and user behaviour through analytics tools.
• Track affiliate links and referrals to bookmaker and casino partners.
• Improve site content, functionality, and user experience.
• Respond to enquiries and provide requested information.

Cookie Policy

We use cookies and similar technologies. The main types of cookies used on our site include:

• Strictly necessary cookies – required for basic site functionality.
• Analytics/performance cookies – help us understand how visitors use the site.
• Functional cookies – remember your preferences.
• Advertising/affiliate tracking cookies – track clicks and referrals to third-party gambling operators.

You can opt out of non-essential cookies through our cookie banner, browser settings, or third-party opt-out tools such as Google Ads Settings and the Network Advertising Initiative opt-out page. Disabling cookies may affect site functionality.

Third-Party Links

Our website contains links to third-party casino and bookmaker websites. These sites operate under their own privacy policies, and we do not control how they collect, use, or share your personal information. We encourage you to review the privacy policy of every third-party site you visit. Some links are affiliate links, and we may earn a commission if you register or deposit through them.

Your Rights

If you are located in the UK or European Economic Area, you have rights under the UK General Data Protection Regulation and the Data Protection Act 2018, including the right to:

• Access your personal data.
• Rectify inaccurate or incomplete data.
• Erase your personal data in certain circumstances.
• Restrict or object to processing.
• Data portability.
• Withdraw consent at any time.

You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO). If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt out of the sale of personal information. We do not sell personal information.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Analytics and affiliate tracking data is typically retained in an aggregated or anonymised form after 26 months.

Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us at:

Email: [email protected]